How different demographics are impacting the FMCG market
According to MarketsandMarkets market research firm MarketsandMarkets, the world food market will reach USD 191.8 million before 2027. This is due to the growing need for food and beverages in addition to the desire of customers in favor of products that are high in quality and affordable in cost.In addition, the increase in population and the requirement for affordable food options are other reasons that are driving this need. World population was 755 million in the year 2017 and is projected to increase to 927 billion in 2027. The increase in the population will need a greater access to food and will be achieved via improved infrastructure and an education system.In terms of FMCG merchandise, dairy items will dominate the market in 2027. Dairy products are preferred by customers due to their superior quality and affordable prices. Even though the market remains robust for both meat and poultry products but vegetarians are becoming increasingly well-known. This shift can be traced to various reasons such as environmental concerns or dietary restrictions.The direction of the food industry is looking good for companies that focus in the creation of niche food products or those that focus on providing high-quality food with a reasonable price. Nestle Waters, Coca-Cola Co. (KO), Kellogg Company and Co. KGaA(NOK), Johnson & Johnson JNJ, PepsiCo Inc. (PEP), Johnson & Johnson JNJ and Hershey Chocolate company HERSHEY CHF, Switzerland AG(CHF) are some of the top companies expected to dominate this market. It is believed that the United States is currently the largest consumer of food across the world. The country was the world’s largest consumer of food in the year 2017, spending an estimated $1 trillion. 1 destination for food consumption. This country also plays host to some of the top restaurants in the world as well as malls. They provide a substantial proportion of America’s consumption.In Europe, food consumption is also high in Europe as a whole. In 2017, Europeans consumed an estimated 78% of the world’s produce of food. Yet, despite this rise, Europe has seen a decline in spending on groceries over the past five years. This is likely due to numerous factors including the aging of populations and rising costs in living.As Asia-Pacific continues to grow rapidly, it will be the most popular consumer of food in the coming years. It is home to many emerging countries that are still struggling to ensure adequate nutritious food for their residents. This is why Asia-Pacific continues to be the main source of income for firms that market ready-to eat or other grocery-related products.South America is anticipated to be the main market for food consumption into the near future. The continent has many resources making it an ideal place to produce and consume products. Sugarcane, other plants such as soybeans and beans are all suitable for Petrochemicals. They also have coffee beans that could be used to make coffee in cafés across South America. They are the mainstays of worldwide food and beverage sales. These companies also play major parts in different sectors that include agriculture, retail, beverage production and marketing. They are responsible for around 20% of global food market, but they have also accounted for the bulk of sales for food. They are involved in many industries, including supermarket chains, restaurant chains along with snacks and processing food manufacturing.
The future of food is determined by the growing demand of consumers towards dairy products and FMCG items. The next trend in food is vegetables, increasing in demand. Many FMCG companies are now beginning to dominate the market. These five companies include PepsiCo, Walmart, Nestle, GSK, and Unilever. Other FMCG top 10 companies include J.P. Morgan Chase, Coca-Cola, Procter & Gamble, Mondelez International, PepsiCo as well as Benetton. It is difficult to keep the market over long lengths of time for one company that has so many choices.